It also provides the skills for conceptualizing, designing, implementing, and evaluating an efficient resource mobilization strategy for the nonprofit sector. The training provides an opportunity to acquire new contacts, build networks and partnerships, and share your experience with others in the nonprofit sector engaged in resource mobilization.

In this information-packed program, a wealth of hands-on experience is utilized to outline the critical dos and don’ts of resource mobilization.

Here, learners will learn more about the “donor pyramid,” the “engagement continuum” and other useful tools.

Learning Objectives

This course will enable you to:

• To learn techniques for acquiring new donors in order to broaden your base of support
• To examine a number of different, effective strategies for renewing donor support
• To learn various methods for upgrading donor support
• To understand the underlined concepts of resource mobilization.
• To analyze the current resource environment and its implications for the sustainability of NGOs.
• To identify different resources, financial and non-financial, and determine ways to access them.
• To design a strategic plan for mobilizing resources.
• Prepare an action plan based on the strategic plan for resource mobilization: where are you now, what do you want to achieve, and what resources you will require for that.

Course Materials

• Video Presentation (approx. 90 minutes)
• Participant Guide (30–40 pages)
• Related Readings

The Participant Guide contains: course objectives, an outline of the course, learning activities related to the course, a glossary of terms, supplemental materials, biographical information, contact information, featured organizations from the case studies, Q&A with faculty, a bibliography, an organizational assessment tool, and an action plan template.

Course materials are designed with working professionals in mind. The entire course can be completed independently and at your own pace. All course materials can be accessed for one full year from the date of purchase.