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Campaign Management Services                                                                             

Occasionally, your nonprofit organization may desire or require full-time or part-time residential campaign management. That’s why CEND works in close collaboration with your organization to provide the dedicated focus and strategic guidance your campaign demands.

A special fundraising campaign can transform a nonprofit and revolutionize its ability to carry out its mission. In order to be successful, campaigns must be built on a strong foundation, maintain a fast pace of activity, and be closely monitored for progress toward the goal. For development teams with an already full plate of ongoing work, managing an extraordinary campaign is no easy feat. If you desire more than a turnkey approach to a campaign, this service may be what you need. In these circumstances, a CEND team or team member assumes the total management of a capital or endowment campaign, dedicating themselves, on-site and from their home office, to you and your goals.

Drawing from years of residential management experience, CEND team members can manage every detail of your campaign, from donor strategies to integration with the existing advancement operation, allowing your team to focus on the continued operation of the organization. Using today’s technologies and years of campaign experience, we become a campaign-focused extension of your own development team, committed to realizing your campaign goals.

Although this model does not fit the needs of all organizations, it can provide immediate help to your institution if you find yourself without campaign management or key institutional personnel. This model is often an effective short-term bridge solution while institutions recruit senior professionals or campaign management staff.

CEND consultants serve as the nerve center for daily campaign activity, providing thoughtful campaign strategy drawn from our team’s deep experience. We’ll partner with you on:

Operational Leadership

We create and steer the implementation of the campaign’s plan. Our robust campaign plan and timeline include the appropriate activities and goals for each phase, donor engagement plans, and major responsibilities for staff and volunteers.

Strategic Solutions

We serve as your thought partner in developing the ideas and approaches that guide your campaign. Working closely with your organization’s leadership, we offer solutions to complex challenges and coordinate all areas of campaign operations.

Messaging and Communications

We help you craft and convey the campaign’s case for support. From the initial brainstorming stages through material design and production, we distill key messages and develop a strategic plan for all digital and printed materials.

Volunteer Management

We prepare, unite, and guide all volunteer activities. For all phases of the campaign, we manage the recruitment process for volunteer leaders and take a hands-on approach to train and manage volunteers so that they are empowered to advance the campaign.

Strategy for Major Gifts

We assist in developing, customizing, and implementing donor engagement tactics. Working with your staff and volunteer leaders, we build a pipeline of qualified prospective donors, design individual strategies to engage each of your top prospects, and coach your staff and volunteer leaders through the entire cultivation and solicitation process.

Tracking and Reporting

We keep your organization focused on objectives and measure the efficacy of our campaign strategies. On a regular basis, we analyze and share the detailed progress of the campaign to ensure successful steps forward.

 

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