The course is taught in an active learning style and includes case studies and projects for groups and individuals, making the learning experience both substantive and enjoyable.

This course is eligible towards the completion of the Certificate in Fundraising Leadership

Learning objectives include:

• Discuss the essential components of an integrated development plan.
• Explain the elements of a marketing and communications plan that shares the organization’s message, informs constituents, and engages donors.
• Develop and sustain relationships with prospective donors, current donors, and volunteers.
• Plan individual and group solicitation strategies to secure annual and major gifts. 
• Execute management policies and procedures to ensure fundraising activities are conducted with proper records management and stewardship. 
• Demonstrate key ethics and accountability principles and practices in fundraising activities. 

Schedule:

The course is offered in the following two formats:

(1) In-person

The in-person class is three days in length.

Day 1: 8:30 a.m.–5 p.m.
Day 2: 8:30 a.m.–5 p.m.

(2) Virtual (Live) Schedule

The live, virtual class is held over six sessions from 2pm to 5pm Eastern and hosted using the Zoom platform. 

Training Policies:

Please review the attendance policy and cancellation/transfer policy before registering.